HPU advertising major and Kalamalama section editor Vanessa
Katz was recently named a Most Promising Minority Student for
2004 by the American Advertising Federation. Katz, a senior
who led the HPU advertising team to win the regional championship
in the 2003 National Student Advertising Competition, is one
of 25 students honored nationwide.
Born and raised on O‘ahu, Katz is a President’s
Scholar and has a 4.0 GPA. She works as an advertising assistant
in the HPU Administrative Support Operations Office.
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Katz is currently president of Akamai Advertising
Agency, the HPU student chapter of the AAF, and she serves
as student liaison to the board of directors for AD2 Honolulu,
the professional chapter of the AAF. She is also student representative
to the HPU College of Communication Advisory Council. Katz
is a member of the International Association of Business Communicators,
the Organization of Chinese Americans, and the Association
of Women Bodyboarders.
As a recipient of the AAF award, Katz’s name, picture,
and resume will be featured in the Feb. 19, 2004 issue of Advertising
Age, and will be available to advertising agencies across the
She will be honored at a two-day event at the Waldorf Astoria
in New York in mid-February, including a luncheon for 500 people
with the theme “Building Bridges for Our Future.” Keynote
speaker will be Frank Cooper, vice president of multicultural
marketing and development with Pepsi-Cola North America.