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By Kalamalama staff

 
Then you read a story in the paper where a city spokesperson claimed that the drivers make about $57 an hour. More than your professors at HPU make.

It doesn’t seem fair. Who do you believe? Why do you believe them?

“ No labor strike can be boiled down to a problem in corporate communications,” said Dr. Larry LeDoux, Kalamalama faculty editor and program chair for journalism. “But often,” he continued, “a strike can be won or lost by which side does the better job of communicating their position to the public.”

This spring, HPU’s College of Communication will offer a special topics course, COM 3910-A, in labor relations. It’s designed to introduce students to a wide range of labor communication from both journalism and public relations perspectives.

According to the instructor, civil rights attorney and administrator Al Lynde, “Students will be introduced to typical communication practices of labor organization with emphasis on practices in Hawai‘i and Pacific rim nations.” Lynde went on to explain that the course will look at how labor communicates with governmental, media, and public audiences.

According to Dr. John Barnum, program chair for public relations, the course “will also provide a historical prospective of the labor movement, and analyze labor case studies.”

LeDoux added that “The course will also examine whether there is any factual basis for anecdotal perceptions that corporate-owned media are not fairly and objectively telling labors’ story.”

Lynde is well known to both labor and management in Hawai‘i, as well as to both political parties. In addition to his Doctor of Jurisprudence degree from New York University he has M.A. and a B.A. degrees in political science and he has organized at least 10 political campaigns in Hawai‘i, most recently former Lieutenant Governor Mazie Hirono’s first successful campaign for Lieutenant Governor.

In addition to a number of years in private practice, Lynde is presently an administrator with the Hawai‘i Civil Rights Commission, where for the past seven years he has been, among other positions, public education coordinator on civil rights laws and director of mediation. From 1981 to 1987 he was an assistant professor of law and Affirmative Action director at the University of Hawai‘i’s William S. Richardson School of Law. More recently he has taught law and political science at Chaminade and Hawai‘i Pacific University.

Lynde’ s media experience goes back to high school, where he was sports and then co-editor in chief of the Kaimuki H.S. Bulldog in the year it won an award as State Public High School Newspaper of the Year. He was awarded a National Quill & Scroll Scholarship and was a reporter for both Ka Leo O Hawai‘i and the NYU law school newspaper.

While at New York University, Lynde also worked for Pace Theatrical Group and studied at the NYU Film School. He was assistant to the producer of the Miramax production of Picture Bride, winner of the Sundance Film Festival’s Audience Award. He has produced scores of theatrical, television, radio, and print advertisements.

For more information about the new labor relations course, e-mail Dr. LeDoux at lledoux@hpu.edu.
 

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